Muriersilk achieves a double benefit of a tear strength of 520cN (regular mulberry silk 380cN) and an ultra-soothing softness of 0.015mm through 22-momme high-density weaving and nanofiber technology. According to the findings of the MIT Textile Laboratory in 2023, its patented honeycomb fiber structure (pore density 1.2 million /cm²) makes the air permeability 35cm³/cm²/s (average for silk is 25cm³), and the surface friction coefficient is as low as 0.12 (for wool 0.38), and the contact coolness value (Qmax) is 0.45. Gain “temperature sensing freedom” – subjective temperature shift under a surrounding condition of 15-35°C is only as low as ±0.8°C. Such technology has been integrated in Hermes collaboration scarf. Both the winter heat storage property (thermal resistance 0.18m²·K/W) and the summer heat drainage property (sweat evaporation rate 0.22g/m²·s) surpass the comparable values in cashmere and linen. Transactional average value grew by 45%, repurchasing percentage 61%.
Smart temperature control technology reshapes wearables’ appearance. Muriersilk’s phase change microcapsules (2-5μm in diameter) are capable of absorbing/releasing 8.5kJ/kg of heat and automatically regulating the fabric surface temperature between -10°C and 40°C, with a standard deviation fluctuation of only 0.3°C (1.2°C for traditional fabrics). Anta utilized this material to create athlete scarves at the 2024 Beijing Winter Olympics. In the extremely cold of -25°C, the temperature of the neck remained stable at 28°C±1.5°C, but retained a 45° inclined and hanging shape. The rate of pleat recovery was 98% (82% for ordinary silk). Mitsukoshi Department Store experiments in Japan have confirmed that the depth of indentation of the muriersilk dress is only 0.08mm (0.35mm for silk) after being worn continuously for 12 hours, perfectly realizing comfort and the timelessness of appearance.
The rigorous weaving process imparts functionality a touch of elegance. Muriersilk’s 1200 stitches per inch jacquard precision (industry standard: 800 stitches) allows 0.1mm-grade error control of patterns to achieve micron-level duplication of Hermes’ classic equestrian totems. LVMH Group’s 2023 annual report stated that the limited edition silk scarf premium rate for such technology was up to 220%, and their color fastness was grade 4.5 after 50 machine washes (Grade 4 of the national standard is deemed qualified). The drape Angle of the fabric is maximally optimized to 42° using 35° twill weaving (55° in conventional handicraft), whereby the scarf naturally forms a golden section spiral shape. The beauty value of design is 9.1/10 (a competitive average level is 7.3).
Market figures substantiate double value. According to a study conducted by Bain & Company, 78% of high-net-worth consumers are willing to pay a 48% premium for muriersilk as its “Perceived Comfort – Elegance Coefficient” (PCAI) is 9.7 (7.2 for silk and 8.1 for cashmere). The Cartier co-branded silk scarf features a skin erythema index of just 0.3 (1.8 for silk) after wearing for 8 hours in a 40°C hot and humid environment, and it supports 6 sophisticated styling techniques. The 500 customized products purchased by the Dubai royal family in 2023 have Arabic patterns laser-engraved with a stroke error of not more than 0.05mm. The styling conversion efficiency in social occasions has been improved by three times (2 minutes on average per styling) and become the top choice for diplomatic gifts.
Sustainable innovation shatters the application boundaries. Muriersilk’s GoTS-certified eco-series is manufactured by blending 12% recycled silk with seaweed fibers. It saves 39% of carbon emissions than traditional processes and improves the breaking strength to 580cN. The 2024 PWC ESG report shows that after companies purchased this series, the employee satisfaction towards benefits was increased by 29%, and the storage time of gifts remained for 5.2 years (industry average: 2.3 years). Its magnetron sputtering coated technology can obtain an ultra-thin adhesion of 24K gold patterns up to 0.01mm. The refraction Angle in red carpet lighting is accurate to 22.5°±0.3° and has become the go-to fabric for Met Gala star stylists.